"Parents based in the northern part of London wants to find an remarkable and qualified educator to guide their most junior child on his early path to becoming an English gentleman."
Upon seeing this post, you might readily overlook the phrase "initial stages" as just a turn of phrase.
But, it could be the crucial element of this unique job advert, as it seeks to recruit a tutor for a one-year-old.
Hundreds of applications have since been sent in since the unnamed family advertised their search for the £180,000 per year tutor, who has to be "a uniquely qualified person".
In recent few weeks, the listing has attracted notice across the press, with numerous asking why?
Innovative Idea
A tutoring expert, chief executive of Tutors International, which is helping the family in their quest, explained that in spite of initial scepticism, he found the idea "visionary", and "advanced".
When he met the family, he mentioned they recognized the unusual aspect of their request, and how young their son is.
However, they stated that they "preferred not to postpone any longer" to get a tutor, as they had waited until their older child was five, and by that point "cultural influence had by then set in".
But what did the family refer to by "cultural leaning"?
It's "comprehensive", Adam replied. "The manner you eat, the manner you speak".
He stated the older sibling had adopted "really subtle, non-verbal cues" from the family, and had assumed their cultural habits. The family informed him they did not want this pattern to repeat itself with their infant.
The plan: To hire a UK tutor, who needs to speak with standard English accent, to influence the baby right from the beginning.
Osmotic Learning
"A lot of the learning at the start here is kind of acquired indirectly," stated Adam.
It's through this natural absorption that the family are expecting the child will adopt the British traits they aim to instil.
He explained the tutor needed to be somebody who went to "prestigious academies – similar types of schools as the family aspire to send their son to".
"The tutor just has to be the appropriate candidate, they'll be performing things they aren't even aware they're doing, effortlessly," he said.
Expense Not a Factor
The family informed Adam the successful candidate should ideally also have familiarity of or interest in equestrian activities, winter sports, creative fields and instrumental training so as to influence the child in a wide range of hobbies.
Additionally though, he stated the family wanted the tutor to enrol the child on a selection of courses so the child would be "horseback riding and picking up an musical instrument by the time they are around three years old".
In the family's perspective, guiding their son grow into a "English gentleman" will result in achievement and create opportunities.
"Considering the advantages and disadvantages of that, because it's undoubtedly a social class indicator," he notes.
Yet, despite all this tutelage in "Britishness", could the child pick up what is termed cultural influence from the international family he is raised by in any case?
"Certainly", replied Adam. "The parents understand this might not succeed, but they've simply adopted the perspective of, 'let's give it a go and let's go as soon as we can', because the expense of it is not relevant," he stated.
Impractical
Several in the education sector who have similar doubts.
Peter Cui, CEO and founder of an educational organization, who also offer individual instructors, stated that "the journey of adopting dual cultures, or actually, discovering oneself, is something that must be grown into, not manufactured."
The expert explained that he had moved from Asia to the UK at the time of childhood, and had been raised knowing and living dual heritages. He continued to learn at the University of Cambridge.
"The concept that a single person can serve as a representation of UK identity, someone who can possibly transfer the qualities of a UK sophisticate upon a one-year-old child, strikes me as idealistic and unfeasible," he wrote.
"From my perspective, having a distinctly English tutor from babyhood will does not necessarily achieve the result they desire.
"I never had such a figure, and however I have been fortunate enough to experience several of the situations they hope for their son."
He continued: "The fact is, self-identity cannot be forced from the outside; it must be selected, and it must originate internally."
Buying Britishness
Certainly, Britishness is something the CEO believes can be taught – and commercialized.
"I believe the reality that the global community views us in this regard is something that we should be cherishing|valuing|appreciating
